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Search Engine Optimization
We Know… SEO!
Valo Marketing is an SEO Company located in Duluth, MN and we specialize in providing affordable Organic Search Engine Optimization for small to mid-sized businesses in Minnesota and throughout the US. What does Organic SEO mean exactly? "Organic" Search Engine Optimization (SEO) refers to the methods used to obtain a high placement (or ranking) on a search engine results page in unpaid, algorithm-driven results on a given search engine. In other words; your ranking is manually driven ahead of its default or original search engine page result/ranking (SERP). Our managed plans are custom tailored to fit your online search results needs and help to provide your website better positioning on web and mobile versions of major search engine platforms. With a multi-faceted strategy, you'll get quicker rankings, long lasting traffic and results that generate conversions.
Whether you're a small "niche" store in Duluth, a Manufacturer in St. Cloud, or a Distributor in Minneapolis, our Managed SEO is an all inclusive service that helps familiarize your website with and gets you targeted traffic from major search engines like Google, Bing, Yahoo and more - along with search terms and search result endpoints that are custom tailored for your business.
Our Experience: We love search engine bots and over the last decade we have formulated a proven strategy that plays nice with them - organically. We are proven leaders in our industry, serving small businesses up to Fortune 500 companies. We have formulated an excellent Search Engine Marketing formula that affords major search engines the ability to become familiar with your business, your reputation, your geographic area, and your products or services all via your website. Our techniques are performed using purely white hat methods, ethical approaches, along with consistent and proven industry techniques.
Our Strategy: You get a fully managed SEO solution that combines: Preparing your website for Major Search Engines, Installing the appropriate SEO Meta Data, an increase in Page and Domain Authority Ranking, Rich and Structured Content, Premium On-Page Content, Link Building and additional On-Page SEO Services, all with our best-in-the-business staff & support.
Our Process
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Valo Marketing will review and assess your current website description. We delve well beyond the obvious word selections. Rather than scratch the surface, we dig deeper in order to produce a site description that ultimately make sense given the content, products and/or services provided.
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Once we implement the appropriate site description, our next phase is improving the mark-up of your website. Our markup enhancement includes improving or applying: Meta tags, Titles and Headings, Removing unwanted or unnecessary code, applying micro-data, character sets, schema and more.
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Ahh.. the supporting role. Content plays a vital character in the overall health and ranking of a website. We ensure that your website is laced with the best supporting content possible. Content that re-enforces your page titles, descriptions, engages customers and produces results.
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Websites do not fare well on search engines if they contain errors or broken links. Valo Marketing will assess all files and folders, including robot.txt, .htaccess and more. We'll make sure your website is in tip top shape in order to perform well on major search engines.
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A chain is only as good as its weakest link and so holds true when it comes to outside or third party websites that link to your website. Domain Authority and Page Rank matters. We will develop a strategic and aggressive strategy for getting links to your website from popular and pertinent sources or websites.
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Having the correct information available for Search Engines is vital. First we audit and then we focus making sure your information is accurate and professional on Local Directories, Rich Media and Social Media.
